Portada and Comscore publish their report "E-commerce marketing in Latin America: data and lessons for brand executives"
Published on: Thursday 26 May 2022
MEXICO CITY, May 26, 2022--The 2022 edition of Portada Insights Report, "E-commerce marketing in Latin America: data and lessons for brand executives", in association with Comscore, analyzes the behavior of the audience on the web, apps and social media in the three largest markets in Latin America - Brazil, Mexico and Argentina. It looks at the general retail category and three key sub-categories: Food/Supermarket/Grocery, Department Stores Malls, and Fragrances/Cosmetics.